We Are Standing With the Polar Bears

The polar bear is an iconic species at Brno Zoo. It is the only zoo in Europe to have successfully raised five cubs through natural breeding. Building on this success, the zoo aims to continue contributing to the global conservation program for these ambassadors of critically endangered species. To ensure that polar bears can survive in the wild, it is essential—among other measures—to maintain a strong and genetically diverse population in zoological institutions. You can help, too. Zoos worldwide are evolving into institutions focused on conservation and education, placing strong emphasis on biodiversity—its meaning, its protection, and the role zoos can play. As species loss accelerates due to human activity and climate change, zoos have a unique opportunity to explain complex issues like biodiversity and sustainability in accessible ways. By partnering with the corporate sector, zoos can lead by example—fostering connection with nature, raising awareness of environmental threats, and inspiring action.